When my new WordPress theme was revealed recently, I received a TON of praise (which really should have been aimed at Benn who did all the work, but I’m fine accepting credit where it’s not due). What changed was my image, but I didn’t take the extra step to add new initiatives (…yet), rather I polished my old ones.

This is not the case over at Agent Genius. It could be that I am biased because I am a contributor there (and I married the host), but I doubt it. The launch of the new theme is so much more than a sexy outfit the blog put on- it is a brand. Bloggers often see themselves as simply a microphone, but the genius that is Agent Genius understands that it is possible to actually be a brand. The new site features initiatives such as a clean, bold platform, a focus on the authors’ speaking and consulting abilities, and a kick@ss lightbox feature that will soon reveal more about the contributors, as well as a new series of product reviews.

Not only is the site gorgeous, the brand is going to continue to grow- I’m very proud to be a part of Agent Genius! Please go to the site and comment on what you like and look forward to in the coming months- I know Benn (who has secretly been working on the site until sunrise for the last month) would appreciate it. Congrats on the brand launch, AG!